Tag Archives: PCBC 2009

Day three at PCBC 2009 began with a motivating keynote by Seth Godin. His challenge to the home builders in the audience was to figure out how to build a home that will be lived in because the buyers like it, not becuase they will make a bunch of money when they sell it in 6 months. The home is more than the granite countertops, 4 bedrooms, the great room and a nice backyard.  The home needs to be part of the community and that begins with communication.  The builder needs to learn from the crowds that want to buy a home, identify a niche, design a home and a community that people want to live in, one that fits their lifestyle, allows them to live near people with shared interests, and one that people will tell stories about.  It is those stories that will bring motivated buyers into the sales office. Stories that people identify with and stories about the people that will become neighbours.  Telling stories is so much better than simply talking about how many bedrooms, bathrooms, square feet, and parking spaces the buyer will have in their new home.

If you are a builder doing something different, post a comment and let us know.

Here is a picture from the event.

Seth Godin at PCBC 2009

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We had another great day at PCBC 2009 and some very savvy builders visited our booth. Some were looking for home building software, some were starting new businesses, and some were frustrated with their current software partners.

An existing customer that has been using one of our systems for a long time was blown away with how much more they could be doing with our software.  They could be using scheduling better, they could be following up with leads quicker, they could be providing all their warranty materials online, they could be tracking supplier quality better, and they could be using more of our built-in reports.

As a software partner, I feel that we have let them down. They should know that we have been working hard to improve our products and provide them with tools to make them more effective and efficient.  I encourage any builder with a slight interest in wanting to do more with technology to run their business to give us a call.

I’m looking forward to Seth Godin‘s talk on Friday.  Should be fun.

Posted in Best Practices, BuildSERV, Constellation CRM, Events, Field Scheduling, FOCUS, Home Ownership Guides, HomePlate, New Home Sales, OnLocation, Trade Show | Tagged | Comments Off

Constellation had a great day 1 at PCBC 2009. We met a bunch of home builders that are just getting started or looking for ways to improve their businesses with technology. Our online home owner warranty and service guides were a hit, with a few builders learning how to reduce warranty costs, while communicating online with their new home buyers.

We had some great conversations with builders looking for integrated software systems like BuildSoft, Builder 360, NEWSTAR and FAST.  Builders are looking for sales systems as well, so it was good timing when Mike Lyon came by the booth to chat about how Constellation Sales, NEWSTAR Sales and FAST Sales are helping home builders improve their websites and prospect follow-up processes to help close more sales. (starts at about 2:45)

Posted in Best Practices, Builder 360, BuildSERV, BuildSoft, Constellation CRM, Events, FAST, Home Ownership Guides, New Home Sales, Trade Show | Tagged | Comments Off

Just a reminder that we will be at PCBC (Booth 1316 South Hall) next week with several new products and enhancements for home builders. We have had a great year developing award winning software products and helping builders do more with less.

Our sales, production, and accounting systems will help builders respond more quickly to prospects, work better with trades and suppliers, build homes on time with improved quality, and reduce ongoing homeowner warranty and service costs.

See you at the show.

Posted in Builder 360, BuildSERV, BuildSoft, Constellation CRM, Constellation News, Events, FAST, Field Scheduling, HomePlate, Mobile Device Software, NEWSTAR, Trade Show, Warranty | Tagged | Comments Off